2012年8月15日星期三

Embryform Lingerie Helps Every Woman to Maintain Perfect Body


Comfit, sub-line of Embryform lingerie, is set to launch fashion campaigns all over China to promote lingerie knowledge to help women to maintain their perfect body line.

At their first fashion campaign in Shenzhen one month ago, Comfit lingerie explained the difference between lingerie and shape wear and at the same time introduced the advantages of Comfit lingerie.

Comfit’s technology manager said, “Comfit lingerie is a new invented product that combines the softness of daily underwear and function of shaping wear. Its advantages lie on fashion appearance, great fitness and skillful craftsmanship. Every piece strikes a balance between lightweight and great shaping effect. Special fabric makes sure that every lingerie item can offer great protection and comfort for women, because they are made by breathable material with memorial ability.”

"Considering on figure of Chinese woman, we make lingerie item with good shaping effect. Our goal is to make women to maintain perfect figure in their daily lives and to offer good protection and comfort”, he added.

Jonny Zhang, marketing manager of Comfit lingerie, also explained the harm of wearing traditional shape wear. “For example, forceful compression may block blood circulation and lead to skin allergy. Comfit lingerie refers to harmless shaping wear that can shape health and curve.”

It is said that Comfit lingerie fashion campaign will be also held in Beijing, Shanghai, Wuhan and Chengdu later this year.



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