Huit Autumn Winter 2012 Llingerie Collecton

Global Intimate Wear

http://news.globalintimatewear.com/Collections/7135/Huit_Autumn_Winter_2012_Llingerie_Collecton.html


Huit autumn/winter 2012 lingerie collecton brings you back to roaring 1940s Pairs with soft and structured design.



The quirky Evivoque style embraces a mix of vintage and modern in a range that comes in black and violine, and can be sold as a full cup or air bra with matching thong or brief.



Icone delivers an elaborate graphic look with extensive trim work and border detail. The modern range is available in black and dark pink and comes with a half cup bra and range of shaping briefs and bodies.



Rumeur is all about romance and comes in black or red with floral lace.



The Parisian district of St Germain in the 1940s is captured in this collection of semi-sheer graphic print lingerie

Calvin Klein Underwear launched Autumn 2012 New collection

http://news.globalintimatewear.com/Collections/7020/Calvin_Klein_Underwear_launched_Autumn_2012_New_collection.html


In August 15th, Calvin Klein Underwear, owned by Calvin Klein, Inc. launched its autumn 2012 collection global Ad campaign. In August 15th, Calvin Klein Underwear, owned by Calvin Klein, Inc. launched its autumn 2012 collection global Ad campaign.

Produced by well-known photographer Steven Klein in New York and modeled by Holland supermodel Lara Stone, The black-and-white campaigns used the black and white colors to contrast the enchanting curve so as to promote Calvin Klein Soft-wire Push Positive collection in autumn 2012.

Calvin Klein Underwear flagship stores echo this new collection campaign through fresh and bright visual effect. At the same time, iPad application is also introduced to inside store, aiming to let salesmen provide products information and assist sales in an interactive way. The deliberately selected Calvin Klein Underwear’s flagship stores around the world will equip the above promotion tools. In addition, key markets in America, Europe and Asia will exhibit window posters outside stores.

Calvin Klein Underwear’s latest collection “Push Positive” has perfect design of function which makes female’s breast sexier, more comfortable and more flexible, creating an inside-out sexy and minimalist style, to be considered as the ultimate solution of modern women’s underwear. Compared to traditional bra’s wire design, the Push Positive adopts creative plastic wire processing technique to make women breasts’ curve more enchanting. This new type butterfly shape underwire, flectional and extremely light, can concentrate breasts and bring the comfort than ever. Soft and bright micro fiber and bikini series feature timeless and classic black mesh lining matching with rich colors.

Still ranking the first place of global models, Lara Stone continues her many years’ cooperation with the brand. Her earliest catwalk show for Calvin Klein Collection is in spring 2007. Since 2012 autumn, her participated in the Calvin Klein’s own brands’ advertising photoshoot.

Figbt Launches Ordering Conference for SS13 Shapwear Collection

http://news.globalintimatewear.com/Brands/7022/Figbt_Launches_Ordering_Conference_for_SS13_Shapwear_Collection.html


Chinese-based shape wear brand Figbt launched pre-ordering conference for the SS13 shapewear collection at Shenzhen China on 13th Aug 2012.

Named as “Catch the opportunity and win the future”, the pre-ordering conference of Figbt was held on 13th Aug at Shenzhen China. Reviewing the year of 2012, Figbt had great development both on function and design. The presence of various fashion shows also enhanced the brand image of Figbt.

In the face of the burst of a variety of shaping wear labels and rise of Chinese underwear market in recent years, Figbt confronted the challenges and developed itself based on 14-year experience on shapwear production.

Figbt showcased the SS13 shape wear collection in the meeting and the attendee expressed their preference to this new range. Detailed stage design, gorgeous models and considerate arrangement received much applause from the audiences.

The conference is made up by three parts: fashion catwalk, function revelation and explanation of 2013 marketing strategy. The new collection consists of six ranges and each one has unique style and function.

"Dealers have a profound and all-rounded understanding on Figbt via the conference. At the same time, Figbt also hope to deepen our cooperation with agents in different provinces to achieve a bright future”, Figbt marketing director said in the trade fair.

St.sun Launches SS 2013 Underwear Fabrics

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Since St.sun pupa protein fiber was launched in market, it is paid more and more attention by underwear industry, for its silk-like smoothness and cashmere-like softness, as well as 18 kinds of amino acids contained in silkworm chrysalis protein that can moisturize skin, prevent ultraviolet, and protect environment.

Since St.sun pupa protein fiber was launched in market, it is paid more and more attention by underwear industry, for its silk-like smoothness and cashmere-like softness, as well as 18 kinds of amino acids contained in silkworm chrysalis protein that can moisturize skin, prevent ultraviolet, and protect environment.

Recently, in order to expand the St.sun pupa protein fiber’s scope of application, strengthen its influence on market and provide better service to downstream brands and enterprises as well as terminal consumers, members from St.sun club has researched and developed T-shirt & underwear fabrics for spring summer 2013 collection. These fabrics’ main components are pupa fiber+modal+spandex, pupa protein fiber+natural silk+spandex and pupa protein fiber+copper ammonia fiber and spandex blend fabric. The blending of the several superior fabrics will definitely become the favorite of downstream enterprises and terminal consumers.
St.sun pupa protein fiber is a new type biomass fiber which comprehensively utilizes the polymer technology, chemical fiber spinning technology and biological engineering technology to blend pupa protein with natural fiber. High technology is adopted during processing, so when fiber takes its shape, protein can densely gather together in the fiber’s surface to form the skin-core structure protein fiber.
The invention of this new type natural biomass fiber, made with quality animal protein+pure natural plant fiber and winning the national invention patent, is another big innovation in world man-made fiber history and create a new era in the history of the fiber.
Under the whole background of the shortage about global oil resources, synthetic fiber production cost will gradually increase, and the growth volume will also be restrained too. Moreover, as the improvement of the living standards, people have higher demands textile products’ comfort and eco-friendly. Nature functional textile products gradually dominate market. After several years’ research and development, Yibin Grace Group successfully invented “St.sun” pupa protein fiber, resembling silkworm silk with its light and elegant appearance and cashmere with its smooth and soft touch. It offers more choices for high-grade textiles & apparels design and development.

Chic Swimsuits Designs in Current Season

A lot of swimwear designers have taken traditional route to design sporty suits to cater for beach bunnies and surfers. But some ingenious designers make some interesting swimsuits that is really trendy in the beach now. the Hawaiian prints shorts and animal print swimsuit are among the most fashionable suits. A lot of swimwear designers have taken traditional route to design sporty suits to cater for beach bunnies and surfers. But some ingenious designers make some interesting swimsuits that is really trendy in the beach now. the Hawaiian prints shorts and animal print swimsuit are among the most fashionable suits.

In both women’s and men’s swimwear, the soft colours with Hawaiian e prints and Prints inspired by meadows, floral design are among the most fashionable trends of the season.

For men who want to select the swim shorts that are both chic and cost effective can choose the bright board-shorts inspired by Hawaiian design or the ones with mishmash print from floral patterns.

Animal prints are also favoured by lots of people. Though men are not so such fond of the leopard or snake print, but women are totally into it. With a few accessories such as a sash or jewellery, you can make your swimsuit more interesting and charming.

Anyway, make sure that you try on the suits before purchasing. If you really don't like them, you don’t have to force yourself to wear it just because they are trendy. You totally have the choice to decide which design suits you best.

Embryform Lingerie Helps Every Woman to Maintain Perfect Body

Comfit, sub-line of Embryform lingerie, is set to launch fashion campaigns all over China to promote lingerie knowledge to help women to maintain their perfect body line.

At their first fashion campaign in Shenzhen one month ago, Comfit lingerie explained the difference between lingerie and shape wear and at the same time introduced the advantages of Comfit lingerie.

Comfit’s technology manager said, “Comfit lingerie is a new invented product that combines the softness of daily underwear and function of shaping wear. Its advantages lie on fashion appearance, great fitness and skillful craftsmanship. Every piece strikes a balance between lightweight and great shaping effect. Special fabric makes sure that every lingerie item can offer great protection and comfort for women, because they are made by breathable material with memorial ability.”

"Considering on figure of Chinese woman, we make lingerie item with good shaping effect. Our goal is to make women to maintain perfect figure in their daily lives and to offer good protection and comfort”, he added.

Jonny Zhang, marketing manager of Comfit lingerie, also explained the harm of wearing traditional shape wear. “For example, forceful compression may block blood circulation and lead to skin allergy. Comfit lingerie refers to harmless shaping wear that can shape health and curve.”

It is said that Comfit lingerie fashion campaign will be also held in Beijing, Shanghai, Wuhan and Chengdu later this year.

An Interview with General Manager of Private Shop, HK-based Luxury Lingerie Retailer

In Shenzhen Underwear Fair 2012, luxury lingerie retailer Private Shop General Manager Songxun Lin talks about Chinese lingerie market and company’s future development.

Q: Private Shop appeared in Shenzhen Underwear Fair for the first time. What do you think about Shenzhen Underwear Fair?

A: This is the first time that Private Shop took part in underwear fair as an exhibitor. We participated in many foreign lingerie fairs to search for good lingerie label.

Q: How many lingerie brands did Private Shop display here?

A: We showcased many luxury brands from the western, including Ritratti, Aubade, Marie Jo, Princess Tam Tam and Andra.

Q: In your opinion, what are the main lingerie trends in 2012?

A: Various shape wears can be seen in worldwide lingerie shows, so I think shape wear product would be one of the main trends in 2012.

Q: What do you think about the Chinese lingerie market?

A: With rising demand for luxury lingerie, many European labels try to enter into the Chinese underwear market because of their advantages on craftsmanship and experience.

Q: How many flagship stores is Private Shop running in China mainland?

A: We have sales points in most large cities in China, such as Shenzhen, Guangzhou, Shanghai, Suzhou, Chengdu, Beijing and Shenyang.

Q: Please share with us future development direction of Private Shop.

A: Private Shop would pay more attention to customer service. Underwear is a piece of clothing that is next to our skin. We will continue to cultivate professional servants to help our customers to pick up the one suitable to her most.